29 blockchain gaming companies have formed a round-robin letter to Valve asking them to reconsider its stance on the recently enacted ban on the presence of any blockchain and NFT projects on the Steam gaming platform.
Steam has been a well-deserved giant in the international gaming market since 2003, consistently supporting 17 to 24 million online players worldwide. Therefore, it is not surprising that the news of the ban on blockchain games came as a real shock to many development teams. In fact, such actions on the part of Valve blocked access to the promising technology and its distribution among millions of new users.
Members of The Blockchain Game Alliance, which includes such big players in the gaming market as Ubisoft, Enjin, Fight for the Future, and 26 other firms, turned to Valve, claiming that Web3 games are one of the fastest-growing categories on the market. which should be allocated a place in the Steam ecosystem. In their opinion, projects using DAO and NFT technologies can significantly improve the user experience by expanding the economic horizon in the industry, both for gamers and developers.
The representatives of the companies that have joined the collective letter expect to establish a dialogue between the teams of blockchain games and Valve. Although the goal in itself of the whole venture is to convince the giant of the gaming market of the inexpediency of the ban introduced by it earlier. This was stated by one of the members of the advocacy group Fight for the Future Joe Thornton.
He also added that Valve is now committed to protecting its publishing model of selling in-game items in popular games such as Counter-Strike: Global Offensive, Team Fortress 2, Dota 2, and more. Plus, the numbers speak for themselves. These projects not only have record numbers on streaming platforms like Twitch but also take up the lion's share of the Steam marketplace, through which players sell virtual items. Thus, Thornton believes that Valve does not want to create competition for its own products in the form of NFT items offered to players for sale and purchase in blockchain games.
The company itself announced its interest in DLT-based games back in 2016 when it announced the imminent introduction of bitcoin payments. However, the volatility of the asset forced Valve to scale back this initiative until better times.
Perhaps today, when bitcoin continues to grow steadily, pulling up the entire cryptocurrency market, the company should reconsider its decision to introduce a new asset class into its platform?
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